I'm Hugo Mourlevat, Head of Digital Design Experience and Creative technologist. I like to envision, design, and build ideas to digital products. With over 10 years of expertise in the field, focusing on crafting user experiences that combine functionality and aesthetics.
Projects (+70)
Comette Cosmetics — Site Ecommerce
2018 — today
Online sales website, maintenance, automated marketing, internal process automation, and internal tool creation
Creation of an Ecommerce website for a handcrafted cosmetic products creator manufactured in Provence, Drome
+1M€ in revenue, +3300 customers, +32k products
sold.
Features: Loyalty program,
referral program, gift cards, Colissimo & DPD delivery,
Monetico payment, lead generation, donation system, gift
certificates integrated into the shopping experience.
Second Face — Showcase
2016 — today
Showcase website, maintenance, SEO
Creation of a showcase website for unconventional hair
salons in Lyon. +200k visits, specific salon landing pages
to optimize SEO
New redesign in progress - Launch in 2024
Offers (and products)
mrvt.website
Let's create the showcase website or ecommerce that drives your idea and business.
CMS, static, Ecommerce
Offer dedicated to creating websites using a CMS or static site to support the launch of your business or project. Whether it's presenting an offer or selling your catalog online, it will ensure an online presence with a responsive, modern and efficient website.
mrvt.care
Ensuring your online presence thrives well into the future, optimize your website's performance, protect its infrastructure, and implement robust security.
Maintenance, image optimization, performance, speed, security
Offer dedicated to website maintenance. Lack of optimization, security issues will impact the user experience of your digital showcase, this offer will allow you to focus on your business and let an expert take care of your website.
mrvt.design
Imagine, collaborate, and come co-create the next digital experience for your project.
Co-design workshops, Research, UX Design, UI Design, Wireframing, Mockups, Design Systems, Prototyping, Graphics
Offer dedicated to optimizing the user experience. Thanks to support to make your websites and applications more intuitive, this UX/UI offer integrating user research, personas, customer journey mapping, wireframes, interface, UI Kit, design system and prototypes to improve usability allowing you to have a human-centered approach in order to increase customer engagement and satisfaction.
mrvt.start
Turn your vision into reality supported by an expert, at an attractive price.
One page, landing page, mini-site, hosting.
Offer dedicated to creating mini-sites and landing pages for your product or offer presentations including a customized responsive website, maintenance and hosting with the support of an expert at a very attractive price.
mrvt.page
Target, capture, convert and convert your prospects
Facebook ads, Instagram ads, Linkedin ads, Twitter (X) ads, Landing page.
Offer dedicated to boosting your customer acquisition through tailored digital advertising campaigns, inbound content, optimized landing pages and strategic guidance to increase your conversions.
mrvt.run
What if... the secret to your success lies in automation and suitable tools to allow you to focus on your business?
Automation, Notion, Zapier, Airtable, Make, Nocode
Offer dedicated to supercharging your productivity through automation. Thanks to intuitive tools, automate your email campaigns, CRM, social media, business workflows. Create your own custom solutions to gain efficiency and free up your time to focus on what's essential.
Through a personalized analysis of your activity, I propose customized action plans and advice to help you achieve your goals by adapting to your needs. Do not hesitate to contact me to share your needs, if they are already structured, you can submit them without commitment through Malt platform. I will be happy to advise you to the best of my knowledge!
Experience (+10y)
2016 — today
Michelin (Digital Experience Direction)
Head of Design & Design OPS
As Head of Design for Michelin Group's digital ecosystem, I lead 25 UI & UX designers focused on enhancing user experience. We prioritize the consumer's journey pre-development and implement a unified "Design System" across all brands. My role also involves managing design outputs and pioneering UX research within the CX framework
MICHELIN — Global Digital Experience & CX Factory
2014 — today
Michelin (Digital Experience Direction)
Product Designer & Builder (Website Creator, UX/UI Designer, Marketing Automation, Product Builder)
I guide businesses in digital solutions, specializing in website creation and strategic advice. My expertise encompass growth marketing, UX/UI design. I ensure platform excellence with premium maintenance and webmastering.
References: Michelin, Swaroswski, Comette Cosmetics, Second Face, BioApply, La Clé des Chants, Tire Intelligence, digital agencies ...
MRVT (Freelancer) — ✽ Malt available ●
2024. Hugo Mourlevat, Head of Design
@Michelin,
Product Designer & Builder @MRVT based in
Lyon.